广东AAA实业有限公司地处具有中国家电生产王国之称的广东顺德，北临105国道，南接顺德北滘港，水陆交通十分方便。

AAA公司是一家具有15年经营历史的家用电器专业生产商，主要生产中高档电风扇、电饭锅、电火锅。

公司被评为“先进民营企业”、“重合同、守信用企业”、是《广东质量》理事单位，公司产品荣获“中国名优产品”称号及中国家用电器博览会“金奖”。

公司拥有功能齐全的现代化办公大楼，内设专门的办公区、会议室、产品陈列厅、洽淡室和娱乐大厅等。拥有2万多平方米的大型厂房及充分的仓库，有200多台（套）的新型机械设备。

公司现有员工1500多名，属下有组装厂、注塑厂、电机厂、电子厂、冲压厂、网罩厂等。年生产能力达500多万台。

其中，组装厂共有12条自动流水生产线，26套自动检测设备，以及电饭锅自动冷却系统，日产量可达15000台；电机车间日产量可达10000台。

公司已通过了ISO9001-2000国际质量管理体系认证，取得了中国生产企业自营进出口权，机电产品出口生产许可证，取得了CCC/CE/UL/GS/CB等国内外产品认证。所有产品得到了中国人民保险公司的承保。并在香港设立了“谛尔国际（香港）有限公司”，同时在国内也设立了AAA第一分公司（国际销售部），专业从事海外业务。

目前，本公司产品正大量销往美国、加拿大、英国、法国、德国、香港、新加坡、马来西亚、韩国、日本、印度、印度尼西亚、伊朗、斯里兰卡、埃及、多米尼加等世界许多国家和地区。

在公司规模不断扩展的同时，应用了先进的ERP管理系统，更加注重内部管理以及产品质量管理。

高品质、高效率、低成本是企业创造利润的基础，也是企业生存与发展的关键。

品质控制是公司内部管理的焦点，为更好地控制产品质量，公司配备了IQC、IPQC、FQC、OQC及QA人员。对品质的控制不仅着重于来料，制程的检验，更着重于品质的改善与提升。公司配置了多台先进的全自动电脑微机检测系统及安规检测仪器，在生产的全过程都体现了“预防为主”的管理方针，采取将不合格品控制在萌芽状态的控制手段，基本实现了产品品质零缺陷。

在来料检测中，对主要的元器件，一律实施全检（如：电热盘、磁钢限温器、双金属片等等），其它原材料实行抽样检验，并确保原料入库，合格率在96%以上。

在日常生产中，IPQC对首台产品必须进行全面检测（包括产品特征，内部结构，零部件等），随后进行巡回随机检验，对出现异常现象时，立即要求操作员停止操作，并采取纠正措施，直至排除为止。

针对关键工位，设立了关键控制点，进行重点监视，避免不良品的出现。

成品出厂的检验，OQC将随机对产品的包装，外观要求，机械特征，安全性能，安装结构等进行全面的抽样检验测试及系列的型式试验，检验合格方可出厂。当产品出现不合格时，品管部将进行分析诊断，拟定整改意见，避免类似问题重现。

由于有了良好的品质管理体系和有效的控制手段，本公司产品质量得到了充分保证，实现了“持续提升”的经营理念。

技术开发部是公司八大部门之一，力量雄厚，现有工程技术人员三十多名。主要负责对公司质量管理体系的维护和完善以及对产品质量进行策划、新产品的设计和开发。其中质量管理体系的维护、质量目标的制定、外观设计、内部结构设计、电子电路设计和包装设计均有专人负责。

根据公司的实际情况，针对不同的产品，技术开发部分别制定了电风扇、电饭锅、电火锅〈〈生产工艺流程图〉、〈〈作业指导书〉〉等一系列的生产工艺文件。对操作步聚、方法、技术要求以及注意事项都作了严格的规定，在关键零部件和关键工位作了详细的说明，同时，对检验标准、步骤、方法、项目、抽样计划、产品特性也作了严格的规定。使产品的生产作业得到了统一规范。

在产品的设计和开发过程中，我们始终坚持“低成本，高质量”的方针。技术开发部工程人员根据客户及市场信息，对产品的外观、材质、内在功能、规格等作出初步计划。并根据计划设计出外观标准及内部结构，对不同产品的外观和内部结构进行严格论证、评审、验证、确认，并制定开发周期计划，以确保能按时、保质完成产品的开发计划。

由于有了完善的技术开发管理体系及高素质的研发队伍，我公司的产品更新速率每年高达90%以上。公司每年生产的400多万台产品正以优良的品质、良好的信誉进入世界各地！

电机是风扇的心脏，对电风扇使用寿命的长短起着决定性作用，AAA牌电风扇电机选用上乘材料，工艺设计考究，正常使用寿命可达3年以上。

在材料选择中，AAA电风扇电机采用高强度双层绝缘聚脂漆包线，采用普玛威克润滑油脂，使电机使用寿命更长，采用含油铜轴承，使电机噪音小，耐磨时间更长，使用超温保护控制装置，安全性能更强。

各种新电机产品的开发，均通过多次的整体性能测试（风速、绕组温升，机械特性等），确认无误后方可投入生产。

电机绕组制作时，采用进口微电脑控制系统绕制，使绕组更加精确，效率更高。

绕组嵌线时，在精细的手工操作下，更显产品的精致与完美。

为保证电机性能的可靠性，在电机的制程中，成品、半成品均进行了系列的结构及特性检验。

电饭锅、电火锅材料的选用、工艺的要求直接影响其使用寿命及安全性能。AAA牌电饭锅、电火锅在材料的选用中，采用优质的铝合金内胆及高级不粘涂层，内胆不易变形，更坚固，更耐用，易清洗。塑料件外壳采用了耐高温高光泽PP塑料，使产品外观更优美、使用更安全（耐温超过135℃）。内部配件采用了双层耐高温氟塑导线、优质微动开关、超温保护装置，使用寿命更长，安全性能更高。

在电饭锅、电火锅生产中，使用自动冷却系统进行冷却，以先进的全自动微机检测系统对每一产品的规定测试项目进行检测（包括：接地电阻、保温、限温、功率、泄漏电流、电气强度），使产品质量得到充分保证。

在人力资源管理方面，我们描述为“三层金字塔”，自下而上依次为：员工满意度、顾客满意度、社会责任。一切来自员工的满意度，我们倡导企业的温馨文化，多表扬、多赞美、多鼓励。少批评、少埋怨、少责骂 ；营造互相尊重和信任的环境。确保企业的员工在每天工作中都能保持愉快的心情，因为他们的努力决定一切。
我们关键就是把金字塔的第一层做好，就是把员工满意度提升，因为员工满意度与企业的发展成正比。员工需要企业的美好前景；需要良好的企业文化和管理理念；需要有施展才华的舞台和空间；更需要心理的最高层次的享受，就是：别人对自己的欣赏。这一切，AAA人都能享受到！

有人说，物质刺激不是最好的激励办法，愿景和成就的实现才会点燃奋勇向前的激情。我们不搞伯乐相马，而是让群马奔腾，在竞争中让骏马脱颖而出。AAA人认为，无功就是过，只问结果，不问原因，尽管你过去有很多功劳，你的资历也很深，但如果你不思进取，或是行动比别人慢了，就有可能被团队淘汰出局。AAA人没有下班的概念，而是以出色完成任务为已任，因为最成功的人并不是跑得最快的人，而是坚持到最后的人。

AAA人更成功的是已有一套较为成熟的人力资源管理制度，就是对每个员工进行绩效考核和评估。让每位员工每时每刻都明白自己做好了没有。实行自主管理、目标管理，通过数据分析和总结，找出与目标的差距。不达标为不称职，超标才是称职，从而激发员工的创造力和积极发现问题、预防问题、解决问题的能力。

AAA人热爱团队生活，团队的激情带给我们无穷的力量，野雁的故事是AAA人心中的故事，最能体现AAA人团队合作精神的精髓。在AAA，没有职位高低之分，只有工作分工不同，为了实现共同的目标，各自扮演不同的角色。与团队的成员分享劳动成果，独自去承担一切责任。

AAA人视承诺比生命还要重要，有诚信才有形象，没有诚信就没有一切，诚信给AAA带来无限的商机。

由于具有良好的管理理念和企业文化，AAA人已达到高度的默契，与企业发展走在同一轨迹上，同时爆发出非常巨大的力量，为AAA的再次腾飞奠定了坚实的基础。

管理是管辖治理，以人为本，最终归到结员工满意度的管理。我们的员工充满自信、充满激情。AAA能做强做大是一种必然的结果。

我们是这样想的，也是这样做的：鼓打千锤，不如轰的一声；光芒万丈，不如暗处一灯。

公司拥有一支“诚信为根本”、以“服务为宗旨”的国际销售队伍。永远把客户的需要和对客户的服务放在首位。本着 “真诚合作、共同发展”的营销理念，与全世界的新老客商一道，致力于把更多的“AAA”产品奉献给全世界、打造小家电的另一片天空！

Guangdong AAA Industry Co., Ltd is located in Shunde, Guangdong, which is well-known as China’s kingdom of home appliances production. Being situated near national highway No.105 to the north and joining Beijiao port to the south, it is very convenient for transportation by land or water.

AAA Company is a manufacturer that has specialized in the production of household electrical appliances for a period of 12 years, focusing on the production of mid-and-high-grade electric fans, electric cookers and electric hotpots.

Public appraisal has led to the company being selected as "an advanced private enterprise", "an enterprise that abides by contracts and keeps its word", and a council member of Guangdong Quality (a magazine); it has also the honor of achieving the title of "Chinese brand-name and quality products", and gained a gold medal at China’s Home Appliances Exposition.

The company has a modern office building with all necessary functions, inside which there are specialized office areas, conference rooms, product demonstration halls, discussion rooms, recreational halls and more. The large factory building occupies an area of over 20,000sq m, and the spacious warehouses contain more than 200 pieces/sets of new-style mechanical equipment.

The company now has more than 1,500 employees, working in an assembler, injection molding workshops, an electrical motors factory, an electronics factory, a punch factory and a hood factory, etc. It has a capacity of manufacturing over 5 million sets of products yearly.

The assembler owns a total of 12 automatic flow production lines, 26 sets of auto-testing equipment and the electric cooker auto-cooling system, which has a daily output of no less than 15,000 sets; the daily yield of the electric motor workshops can reach 10,000 sets.

The company has achieved ISO9001-2000 international quality management system certification and has obtained the right to engage in import and export independently as one of China’s manufacturers. It has a production-for-export permit for machinery and electrical appliances and has also acquired foreign and domestic product certificates such as the CCC/CE/UL/GS/CB. The People’s Insurance Company of China has underwritten all of its products. It has established the Dier International (Hong Kong) Co., Ltd, and also set up AAA No.1 branch (International Sales Department) in Mainland China which is responsible for overseas business.

Currently, products made by the company are selling in large amounts to many nations and regions around the globe such as the USA, Canada, UK, France, Germany, Hong Kong, Singapore, Malaysia, Indonesia, Iran, Sri Lanka, Egypt and Dominica.

Whilst continuing to expand, the company has applied the advanced ERP management system to also devote time to inside management and product quality management.

High quality, high-efficiency combined with low-costs forms the foundation for a profit creating enterprise, and is also the key for survival and growth.

Quality control is the focus for the corporate inside management. To better control the quality of products, the company is staffed with IQC, IPQC, FQC, OQC and QA. Quality control not only focuses on incoming materials and the examination of the production flow, but also places emphasis on improving and uplifting quality. The company has deployed a number of sets of fully automatic computer micro-electronic testing systems and safety testing instruments, and thus the whole process of production can embody the management guideline: "prevention is our top priority"; by adopting this control method unqualified products are nipped in the bud and the company has basically accomplished zero-deficiency in relation to its product quality.

During the course of examination of incoming materials, all major components and parts like electric warming trays, magnetic steel temperature limiters and double metal sheets must undergo complete testing. Other raw materials will go through sampling checks, and there is a guarantee that all raw materials entering the warehouses will have an acceptance rate exceeding 96%.

During routine manufacturing, IPQC must implement complete monitoring on the first set of products, including product characteristics, interior structure and parts and components and so on. Afterwards a random circuit examination follows, during which the operator is required to immediately stop the function when abnormal phenomena appear, and take corrective countermeasures until any breakdown is fixed.

Key control point targeting has been implemented, to take on emphatic monitoring, thus avoiding the creation of defective items.

For the examination of ex-works finished products, OQC will check on the packing, appearance requirements, mechanical characteristics, safety functions and installation structures of the products by way of complete sampling tests and a serial type test. Only products that pass this examination will leave the factory. When products fail to meet the required standard, the Quality Control Department will analyze and diagnose them, and draw up appropriate proposals for correction to avoid similar problems recurring.

Thanks to fine quality control systems and effective control measures, the quality of products made by the company is fully guaranteed. This will fulfill the operational concept of "sustainable uplifting".

The Tech Development Department is one of eight departments in the company. It boasts over 30 engineering technicians and is mainly responsible for the maintenance and perfection of the corporate quality control systems, product quality planning and the design and development of new products. Of these, there are designated staff who separately control the maintenance of quality control systems, the mapping out of quality goals, the design of appearances, the design of interior structures, the design of electronic circuits and packaging.

Based on the different products of the company, the Tech Development Department has drawn up separately a series of processing technique documents such as a Processing Technique Flow Chart and Operational Guidebook for electric fans, electric cookers and electric hotpots. In these there are stringent requirements for operational procedures, operational methods, tech specifications as well as key attention points, and there are detailed instructions on key parts and components as well as key posts; there are also strict requirements on examination standards, procedures, methods, programs, sampling plans and product properties. Products and labor are thus uniform and standardized.

All during the process of the designing and developing of products, we uphold the guideline of "low cost, high quality". Engineering staff from the Tech Development Department will, in accordance with customer and market information, make an initial plan on the appearances, texture of materials, inner functions and specifications of or for the products and in line with this plan, make a design on the appearance standard and interior structures. Following this they undertake a process of strict proof, appraisal, certification and confirmation for the appearance and interior structures of different products, and finally create a development cycle plan, to make sure that the product development plan can be completed on schedule and to the required standard.

Thanks to the tech development management system and high quality research and development groups, the renewal rate of our products has achieved over 90% annually. More than 4 million sets of products manufactured yearly by the company are reaching every corner worldwide with their superior quality and fine credibility.

The electric motor is the heart of a fan and determines the lifespan of a fan. The electric motors with the brand name AAA are all made with choice high-order materials, have high quality workmanship, and have a lifespan of over 3 years with normal use.

In the course of choosing materials, the electric motors of AAA electric fans adopt high-intensity double-layer insulation polyester enamel-insulated wires, and Pumaweike lubricating grease, to enable the motors to have a longer lifespan; they utilize self-oiling bearings, to make the motors quieter, and have a longer durability; ultra-temperature protection and control devices are also used to give a greater safety factor.

The development of all types of new electric motors undergo many integral function tests such as wind speed, winding temperature-rising and mechanical characteristics. Only when they are confirmed faultless, can they be put into production.

For the manufacture of electric motor winding an imported microcomputer control system is adopted, to make the winding more accurate and more efficient.

Embedding wires on the windings, a meticulous hand operation, highlights the delicacy and perfection of the products.

To make sure that the electric motors have a reliable function, during the manufacturing process, the finished and semi-finished products all go through a series of structure and character tests.

Material-choosing and tech requirements for electric cookers and electric hotpots has a direct impact on their lifespan and safety function. Materials chosen for electric cookers and electric hotpots with a brand name of AAA adopt a superior-quality aluminum alloy liner and super anti-adhesive coating. This ensure that the liner is less likely to distort, will be more firm and durable and easier to clean. The plastic outer shells adopt high-temperature-proof and high-glossy PP plastics, which makes the appearance of the products more attractive, and the products safer to use (temperature-proof exceeding 135℃). Interior arrangements adopt double-layer high-temperature-proof fluorine plastic lead, fine micro-motion switches, ultra-temperature protection devices, thus creating a longer lifespan and a higher safety property.

During the manufacturing stage of the electric cookers and hotpots, auto-cooling systems are adopted, and by using fully automatic computer micro-electronic testing systems, specified testing programs for each product undergo such tests as ground resistance, heat protection, heat resistance, power, electric current leakage and electric intensity. The product quality is thus sufficiently guaranteed.

We describe the human resources management as "a three-tier pyramid" in the following order from bottom to top: personnel satisfaction, customer satisfaction and social responsibilities. A great deal comes from personnel satisfaction, and we promote a warm and fragrant culture for the process with more praise, more commendation and more encouragement. With less criticizing, less complaining and less scolding, we aim to create an environment of mutual respect and trust, in a bid to make sure that the corporate staff can be happy in their daily work because their efforts are the decisive factor in the whole process.

The key is that we handle the first tier of the pyramid well, that is, raise personnel satisfaction, for personnel satisfaction is directly proportional to corporate growth. The staff want a good feeling about the enterprise; they need a fine corporate culture and management concept; they want a stage and space to give full play to their talent; moreover, they want high mental satisfaction, so others appreciate them. All of this, can be obtained and enjoyed by AAA staff.

Some argue that a material incentive is not the most inspirational; only fulfilling a vision and fulfilling results can spark the ardor to forge ahead boldly. We do not adopt the method of Bole (a man in the Chou Dynasty) who examined the qualities of horses, but instead a host of horses galloping, and so let the steeds rise from obscurity. AAA staff reckon that it is a mistake to make no attributes, and they shall just know about the result other than ask the reason; although you have contributed a lot in the past, and you are far senior, yet if you do not focus on advancing, or your action is slower than others, there is likelihood that you may be eliminated by your work team. AAA staff have no concept of stopping at a set time, having fulfilling work in their own tasks, for the most successful people are not those who run fastest, but those who hang on to the last minute.

Greater success for AAA staff relies on the fact is that the company possesses a set of mature human resources management systems, for assessing and evaluating the performance of each of its staff. Let them know if he or she is doing well at any given moment. The company undertakes self-help management, goal management, through data analysis and summing-up, to find the gap in individual goals. Those who can’t achieve their goals are ineligible, only those who exceed at their goals are eligible; by so doing, the staff creativity and ability in problem-solving will be inspired.

AAA staff love life in the work team, and passion in a team brings us endless strength; the tale about a wild goose is in the innermost heart of AAA staff, and this can best mirror the quintessence of AAA staff work team cooperative spirits. In this company, there is no difference between a high-profile post or a low-level position, but only difference in division of labor, and to achieve a shared goal, different people take on different roles. One shall share results of labor with other members of the team, while undertaking all responsibilities personally.

AAA staff regard commitments as more important than their own lives. Only if there is integrity and credibility, can there be a good image, nothing exists if there is no credibility or integrity. Integrity and credibility have brought myriad commercial opportunities to AAA.
Due to fine management concepts and a corporate culture, AAA staff have been well coordinated. They walk in parallel with corporate growth, a simultaneously expanding multitude of force, laying a firm foundation for AAA to soar once again.

Management means administering and governing and must be based on man, thus at the final analysis, management of staff satisfaction is paramount. Our staff are full of self-confidence and passion. The inevitable result is a bigger and stronger AAA.

We not only think, but we do — to beat a drum with a hammer thousands of times is inferior to one big bang; shining with boundless brilliance is not as clear as one light in the darkness.

The company owns an international sales team with "integrity and credibility as its basis" and "service as its goal". Always put customer needs and serving customers first. Based on the marketing concept of "honest cooperation and common development", and including new and old customers around the globe, the company is committed to contributing more "AAA" products to the world. AAA will set higher standards in the world of small-sized home appliances.